Playlist — 9 videos
Dave Madden President of PlayerWon® explains what exactly is advertising in video games
Dave Madden President of PlayerWon® about myths to dispel about advertising in games
Dave Madden President of PlayerWon® gives us a brief history of in-game advertising
What does the in-game advertising ecosystem look like? Give a high-level overview of the supply chain. Dave Madden President of PlayerWon® explains.
What are the different types of advertising formats popular in-game today?
What are the pros and cons of each in-game advertising format?
Why should brands consider video game advertising? What is the in-game advertising opportunity for brands?
What are some examples of the best examples of video game advertising?
What makes certain advertising in video games experiences more successful than others?
